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Cesar x Disney+


  • Creative Advertising Partnerships
  • Production Services


The Ask

Disney’s Marketing Partnership and Promotions team was seeking a way to partner with Cesar Canine Cuisine to eventize the launch of Disney’s Lady and the Tramp on Disney+.

The Approach

We created, developed, and produced a TV spot that highlighted the excitement of a “movie-premiere at home” on Disney+, while giving Cesar’s Westie spokesdog the “red carpet” treatment.